The first half of 2020 brought unprecedented challenges to businesses around the world. The COVID-19 crisis forced them to adapt processes and models at record speed and has seen many businesses forced to close their doors. One of the most affected industries has been hospitality, where hotels have had to close as the world moved into lockdown. As restrictions begin to ease, the hospitality industry is now looking at the best ways to prepare for operating in the new normal. The path ahead is not clearly defined; however, one thing hotel managers can be certain of is that their operational processes will need to be more efficient than ever and visibility across all aspects of operations will be essential for success.
HOUSEKEEPING IN THE NEW NORMAL:
These new cleaning protocols will inevitably have an impact on the hotel’s costs, as more time and money need to be spent ensuring standards are met. Communal areas, for example, will require even more attention than pre-pandemic, as handrails, elevators, and reception areas will be sanitized continually throughout the day.
Alongside this, the type of traveler hotels can expect in the early stages of opening up will change. The industry expectation is that lei-sure travel will bounce back the fastest, with business travel expected to take slightly longer. Hotel operations teams need to take this into consideration, as leisure rooms tend to take longer to clean, which also will be a factor in driving up cleaning costs.
CALCULATING THE COSTS OF CLEANING PROTOCOLS:
ADAPTING PROCESSES TO MITIGATE NEW COSTS:
For example, one way to offset increasing costs is to remove stayover cleans for guests and not cleaning on a daily basis if the guests stay more than one night, saving housekeeping times and, in many cases, meeting guest preferences to not be disturbed. Our assessments show that cutting out 75 percent of stayover cleans (based on 60-percent occupancy of a 250-room hotel) could save around $110,730 per annum. Ancillary services such as additional deep cleans or stayover clean also could be offered by hotels in the future to generate new revenue.
It is not clear what exactly lies ahead for the hospitality industry, but things will certainly be different. By assessing processes, embracing technology, and closely monitoring operations, it is possible for hotels to create the same great experience customers expect while ensuring new cleaning standards are met. These next few months will be crucial in planning for hotels, and by working together, we can help rebuild our industry.
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